[ Pricing ]

The whole department, one subscription

One department, three sizes. Start free and pick a plan when you've seen it work.

No credit card requiredFree onboarding and strategy
Starter
$15/mo
$180 billed annuallySave $48 a year
1,000 credits/mo
Get started
  • Content generation
  • Trend & competitor research
  • Code-aware marketing automation
  • Scheduled organic posting
  • 1 brand project
  • 1 seat
ProMost popular
$39/mo
$468 billed annuallySave $120 a year
3,000 credits/mo
Get started
  • Everything in Starter
  • Save 14% on credits
  • Agentic paid media (Apple/Meta/TikTok)
  • Managed social distribution
  • 3 brand projects
  • 3 seats
Scale
$159/mo
$1,908 billed annuallySave $480 a year
15,000 credits/mo
Get started
  • Everything in Pro
  • Save 30% on credits
  • Unlimited agentic paid media
  • Unlimited managed social
  • Managed UGC programs
  • API access & webhooks
  • Custom brand-voice training
  • SSO / SLA / audit logs
  • Unlimited projects & seats

Why Layers?

Plenty of tools generate content, and a few will run creators for you. A department is different: every function feeds the next, so what ships gets measured, what's measured shapes strategy, and strategy decides what ships next.

What a department needsPoint toolsLayers

Content generation

Slideshows, video, and posts, generated from what's trending

Social publishing

Scheduled to your accounts on a steady cadence

UGC and creators

Creator content sourced, briefed, and managed

Community engagement

Comment replies in your brand voice, on every post

Strategy

A plan computed from your goal, not a blank calendar

The feedback loop

Every post measured, and the next one sharper for it

Self-improving loops

Channels that compound instead of campaigns that end

Paid media

Winning organic recycled into ads, optimized to installs

Revenue attribution

The SDK ties reach back to installs and revenue

Point tools fill a feed · A department moves the number

Frequently asked questions

What is Layers?

Layers runs your marketing as a team of expert AI agents coordinated by Elle: social content, paid media, UGC, and measurement, end to end. You set the goal; the department moves it.

Is it really free to start?

Yes, and with no credit card. We onboard your project, set up your strategy, and generate your first content completely free; you only pay once you've seen the department work.

How are the plans different?

Starter runs organic content for one brand. Pro adds agentic paid media and managed social distribution; Scale removes the limits and adds UGC programs, API access, and enterprise controls.

What do credits cover?

Credits meter the work agents do: generating content, running campaigns, producing creative. Every plan includes a monthly allowance, and bigger plans price each credit lower.

Do agents post or spend money without my approval?

No. Nothing ships without your say-so, and you can steer from a high level ("launch this campaign") down to the details ("change this headline").

Can I change plans or cancel?

Anytime, in a couple of clicks. Upgrade, downgrade, switch between monthly and annual, or cancel and you won't be charged again.

Can I use Layers programmatically?

Yes. Layers exposes a public API and an MCP server, so you or your own agent can run marketing without touching the UI. See the Agents page for details.

What if I need help?

Support is available around the clock in the in-app chat. Elle resolves most issues on the spot, and anything she can't fix gets auto-escalated to a real human.

See it work before you pay

Onboarding, strategy, and your first content are free. No card, no risk, no reason to wait.